Casey attended the University of Southern Indiana to study Radio and Television.  While in college, he interned at a leading advertising agency in Evansville, IN, worked part time at a local TV station, and worked part time as a marketing specialist at a local golf store. He quickly became passionate about marketing, telling business stories, and helping those businesses grow with strategy. Before he graduated, he landed his first fulltime job as a creative services marketing producer for the leading local TV station in the Evansville market, creating commercials for local and regional businesses. After his stint with the TV station, Casey joined a couple different marketing agencies, all while doing work for an up-and-coming metal fabrication company in his hometown, Poseyville, IN. He decided to make the move to working internally as a marketing resource for the business, but always had that itch to start his own video marketing company. One day, Casey met with the company president, pitched his idea for a new type of video marketing agency based around consistent and constant video content creation that helps keep businesses at the top of customers and potential employees' minds while also moving them along a sales or recruitment funnel. The next day Casey partnered to form Captivated Content LLC and the team hasn't looked back.